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Premium Commercial

  • Premium Commercials represent special creatives, created and produced by Discovery Channel. Their role is to make the client stand out into the advertising clutter, all these being done through creative executions and positioning (premium positions)

Examples:

Ursus

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Kit Kat

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Other brand partnership opportunities:

  1. Program Vignette
  2. Commercial Vignette
  3. Program Sponsorship
  4. Channel Sponsorship
  5. Ident Commercial
  6. Premium Commercial
  7. Break Keepers
  8. In Program Message (IPMs)
  9. Endorsement
  10. 360
  11. On-line
  12. Licensing